The Beautiful South Pacific Islands

Beautiful Holidays is South Pacific holiday specialist. Our family owned business has over 25 years experience dedicated to promoting holidays in the South Pacific Islands with a focus on publishing content.

Resort Marketing

rain forest view on a south pacific holiday

Photography, Marketing & Content

Does your hotel need better representation in Australia or help in presenting your product clearly to your travel agents, to travellers and at trade shows? Does your website and social media outlets need new images and fresh content? We have 25 years experience promoting South Pacific resorts and can do wonders for your sales .... As a leading South Pacific specialist with expertise in travel agency reservations, wholesale distribution, website design, publishing and photography, you'll find it hard to find someone better placed to promote your hotel in the Australian market ...

Holiday Planner

photograph of sunset over uninhabited island in Fiji

Free Online Travel Guides

Can't decide if Fiji or The Cook islands is best for you. Not sure which resort to choose? Beautiful Holidays offers thoroughly researched tourist information guides and exceptional travel advice on all South Pacific holiday destinations. We operated a South Pacific travel agency for15 years and director Ian Osborn wrote the 300-page book "Rough Guide to Fiji" as well as photographing two photographic books in the islands. If you're planning a holiday to Fiji or any of the other South Pacific islands, we can help you decide which islands to visit and will provide you with the most comprehensive hotel price comparisons to ensure you get the best value for your holiday ...

Our South Pacific Resort Services

warrior at a resort in fiji
South Pacific Holiday Guide

Whether you're travelling to Fiji or the Cook Islands, for a honeymoon or adventure holiday, our travel guides and resort reviews offer independent advice about exploring the beautiful South Pacific islands ....

aerial photography of a south pacific island
Resort Content Management

Getting a concise, accurate and inspired message across to your clients is our forte. Ian offers a one-stop shop for all your content management from writing, photography, editing and design ...

a secluded beach in the south pacific islands
Resort Website Design

Let us be your Australian online representative with a stand-alone new look website designed, optimised and managed by our team to focus solely on promoting your resort in the Australian market ...

couple on honeymoon in the cook islands
South Pacific Photography

Ian has photographed over 100 weddings and 300 resorts in the South Pacific islands as well as two photographic books on Fiji. I offer a beautiful vision of the South Pacific capturing both light and ambience ...

The Two Faces of Beautiful Pacific Holidays

Our business started life providing inspirational South Pacific resort photography, brochure production and travel journalism. In the early 2000s it evolved into the award winning Beautiful Pacific online travel portal aimed at holiday-makers seeking free and independent travel advice along with accommodation booking assistance. With increased competition from global brands we became squeezed out of the ever competitive travel agency industry (thank goodness) and returned instead to our roots as publishers with the aim of to assisting South Pacific resorts in the creation and distributing of its unique identifying message.

Today we have two distinct aims: Firstly, through publishing our South Pacific holiday planner Beautiful Pacific Holidays we inform the travelling public on the most appropriate destinations, islands, resorts and tours for their holidays. Secondly, and our most recent focus, we offer Content Management Services to South Pacific resorts and tourism operators to help present its brand in a clear and unambiguous message through creative sales kits / brochures / press releases / online content using punchy writing and inspiring photography.

Owned and operated exclusively by Ian Osborn, I pride myself on providing a highly passionate, efficient and cost-effective service to anyone interested about tourism in the South Pacific Islands.

Company Info

the orange dove - inspiration for our brand colours
Beautiful Holidays Pty Ltd

Based in Brisbane Australia, Beautiful Holidays was established in 2011 by Ian Osborn. The company offers creative tourism marketing, content management and photographic services to the South Pacific hotel industry.

Our family owned business provides unrivalled knowledge of the South Pacific tourism product drawn from 25 years living, working and travelling around the South Pacific islands. The beautiful orange dove (pictured) was the inspiration for our original Beautiful Pacific Holidays brand colours.

Ian Osborn

view from our office in fiji
Managing Director

Ian's love of travel, writing and photography took him to Fiji in 1993 where, sponsored by the Fiji Visitor Bureau (now Tourism Fiji), he set up a photographic studio in Nadi. With the advent of the Internet Ian established Pacific Travel Guides, an innovative travel publishing business which evolved into Beautiful Pacific, a South Pacific online travel agency based at Nadi Airport. In 2011 Ian moved to Australia with his family and founded Beautiful Holidays PTY Ltd, returning to his roots as a travel publisher and promoting South Pacific tourism products through media management.